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'We have to try new ways ... to get this message across.' - Kevin O'Brien.
St. John's (29 May 2009) - Preventing speeding in road construction zones is the focus of a new campaign unveiled by the government of Newfoundland and Labrador.
As of June 1, fines for speeding in designated construction zones will double, ranging from a minimum $100 for a first offence up to a maximum of $1,500.
"We have heard significant concerns raised by construction workers about drivers not paying attention to posted speed limits in road construction zones. Workers are worried about their own safety as well as the safety of drivers," says Kevin O'Brien, the province's minister of government services.
"Following consultation with the department of transportation and works, the Newfoundland and Labrador Road Builders Association (NLRBA) and police agencies, we determined that raising fines and raising public awareness on this issue is the best way to get the message out that speeding in these areas is unacceptable."
Trevor Taylor, the minister of transportation, hopes stiffer fines will curb violations in construction zones.
"Its imperative that motorists approach construction zones with caution and reduce their speed. We have to try new ways, such as the one we are announcing today, to get this message across," he said.
Along with increased fines, the campaign consists of a brochure – to be distributed publicly – and print advertising, plus road signage to indicate the consequences of violating posted limits.
The issue of speeding in work zones was discussed extensively at a recent meeting of highway maintenance workers representing Components of the National Union of Public and General Employees (NUPGE). A number of Components have carried out extensive campaigns of their own to inform the public of the dangers of speeding in work zones."
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