The MGEU/NUPGE's health care campaign earned Bronze in the not-for-profit Integrated Campaign category, and Silver in the Health/Medicine Marketing category for the campaign video ad, Big Moments.
Winnipeg (04 Sept. 2018) — Another ad campaign by the Manitoba Government and General Employees' Union (MGEU/NUPGE) recently took home some hardware, as the 2018 Summit International Creative Award winners were announced.
MGEU/NUPGE wins awards
The MGEU/NUPGE's health care campaign, Care Comes First, earned Bronze in the Not-for-profit Integrated Campaign category and Silver in the Health/Medicine Marketing category for the campaign video ad, Big Moments.
For over 20 years, the Summit Creative Awards have gone to small and mid-size marketing firms around the globe. A panel of judges rates entries based on strength of concept, quality of execution and ability to persuade. Companies and individuals from more than 50 countries and across 5 continents have participated in this prestigious 24-year competition.
A big thank you to the team at The NOW Group for their assistance with the union in developing this award-winning campaign.
The National Union of Public and General Employees (NUPGE) is one of Canada's largest labour organizations with over 390,000 members. Our mission is to improve the lives of working families and to build a stronger Canada by ensuring our common wealth is used for the common good. — NUPGE